Proposal Training Classes
* All of our proposal training classes qualify for APMP continuing education units (CEUs) *
Our proposal training classes are skills-based programs. We teach your staff the skills needed to write better proposals and improve your win rate.
Class title: How to Write Compelling Proposals to Improve Your Win Rate
This proposal training course is focused primarily around writing compelling proposals that are persuasive and customer-focused. Students learn how to write content that differentiates your solution, improves skimmability (one of the most important but neglected proposal writing skills), improves readability, persuades decision makers and influencers, and more. Students also learn specific techniques for writing the various sections of a proposal, including the cover letter, the executive introduction, references and resumes, answers to RFP questions, and more. We customize our classes based on the makeup of your team:
Customized for New Business Development Teams
Same class, but customized for mixed teams that may include proposal writers, SMEs, salespeople, managers, and support staff.
Customized for Proposal Managers and Writers
Same class, but it's customized specifically for proposal teams and the things that interest them.
Customized for Subject Matter Experts (SMEs)
Same class, but specifically for subject matter experts (SMEs). SMEs are the content experts. But for most SMEs, it's a challenge to translate all of their knowledge and insights into proposal content the buyer both understands and cares about. This class teaches SMEs the importance of building proposal content around the needs of the buyer, and then, how to articulate it well.
Class title: Proposal Training for Salespeople
Do you want to improve your win rate? Salespeople who operate in the world of RFPs and formal procurements have unique challenges; from customer buying committees to proposal writing staff, there are many elements outside of your control. So how do you manage the process to maximize your win rate? This class shows you how. (This class is currently in development and will be available soon. Please use the form at the bottom of this page to express interest and we will notify you when it becomes available).
Coming soon!Class title: How to Write Differentiators for Sales Proposals
Most buyers genuinely want to make good decisions. The problem is they can't always tell the difference between what your company offers and what your competitors offer. After all, you all do more or less the same thing, right? To excel in competitive markets, proposal writers must show why their solution is both different and better than what any other competitor is offering. In this class, we accomplish two things: we explore how to identify the most relevant differentiators, and then we explore various techniques to articulate them clearly. (This class is currently in development and will be available soon. Please use the form at the bottom of this page to express interest and we will notify you when it becomes available).
Coming soon!Proposal Training Classes, Online
* All of our proposal training classes qualify for APMP continuing education units (CEUs) *
Online Seminar: Proposal Writing Best Practices
Explores the top six proposal writing best practices that all proposal writers should be using in their their everyday writing. Further, we don't just give advice: "focus on the buyer," or "differentiate your solution." The class actually teaches techniques for focusing on the needs of the buyer, writing persuasively, differentiating your solution from competing alternatives, and more. APMP members who take this class qualify for four continuing education units (CEUs).
Learn moreOnline, Self-Paced Proposal Writing Training (Coming Soon)
Lots of people told us they want an option so they can learn at their own pace. We heard you and we listened. Our online, self-paced learning system isn't available just yet, but we're working hard to make it available soon. Learn more.
Learn moreWhat makes our classes unique...
We never teach the same class to everyone. We customize each class for your unique needs and objectives.
Practical advice
All of our classes offer practical, real world advice that is actionable. No pie-in-the-sky concepts here.
Examples
We don't just say "differentiate your solution," we show you how with lots of examples.
Comprehensive workbook
Students love our workbooks. They include lots of information, details, and examples.
Customization
We customize each training class to the unique needs of each business. Don't ever settle for one-size-fits-all.
Workshops available
Each proposal training class can be accompanied by a hands-on writing workshop. Practice what you learn while the instructor is still on site.
Onsite, online, or both
We can arrange onsite training, online training, or a blend of both to accommodate your needs.
Talk to an Instructor
Talk to an instructor to ask questions and learn more about our proposal training classes.
Contact us
Email: David.Seibert@ProposalBestPractices.com
Phone: 513-598-4647
Address:
P.O. Box 11053
Cincinnati, OH 45211