How to Write Compelling Executive Summaries, Title Pages, and Cover Letters
Proposal Training Class
Make it Easy for the Buyer to Choose You
The cover letter, title page, and executive summary–the front material–are the first things most reviewers see. For some, it’s all they see. This is why it needs to be compelling and focused on them. If your front material is great, if it’s laser focused on what they want and how you’re going to help them get it, it sets the tone for the entire proposal.
This class teaches students how to write the front material–cover letter, title page, and executive summary–so they they are concise, coordinated, customer-focused, and compelling.
Details, logistics, and specifics
- Audience: All of our classes are designed for business who sell to other business or to SLED (state and local government and educational) agencies.
- Students: This class is designed for proposal writers, or anyone on your staff, who write executive summaries for your proposals.
- Delivery: Available for onsite engagements or online webinars. Online, self-paced coming soon.
- What’s included: Each student receives a comprehensive workbook with relevant slides from the class and lots of examples. Students love our workbooks.
Getting started
If you have questions or if you’d like to schedule a training engagement, please contact Dave Seibert by email at David.Seibert@ProposalBestPractices.com, or you can use the form below and Dave will follow up with you.